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Rivals Sports Kitchen
Rivals Sports Kitchen
Challenge: Rivals Sports Kitchen wanted to open a sports bar in Estero, Florida that would provide an interactive atmosphere that couldn’t be found at a typical sports bar.
Solution: Quantified Marketing Group’s concept development department built an upscale and interactive concept from scratch.
The restaurant is outfitted with a working announcer’s booth, a stadium tunnel, boxing ropes and tennis nets that separate the eatery’s multiple dining zones. The restaurant has basketball court flooring, a basketball-style scoreboard equipped with three plasma screens and a $100,000 flat panel television which can broadcast up to nine different programs at once. Nearly 50 high-definition plasma and LCD screens are found throughout the bar, dining room and restrooms.
Wood features and finishes create a warm and sophisticated environment. Instead of a standard collage of sports memorabilia, Rivals’ walls showcase framed photos of professional and local athletes, creating the feel of a sports museum.
The 6,273 square-foot restaurant, with a full-service indoor and outdoor bar, seats 330 guests – 200 inside and 130 on the covered patio.
Result: Rivals Sports Kitchen’s first location is scheduled to open in the summer of 2007 with an upscale sports theme and an interactive atmosphere unlike any other sports bar.
View more samples of our restaurant design work.

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