QMG founder and CEO Aaron Allen named to Society of Industry Leaders
Orlando, FL – Aaron Allen, founder and CEO of Quantified Marketing Group, has been awarded membership into the Society of Industry Leaders, an international networking and consulting organization based in New York City. A division of Standard & Poor’s, the Society of Industry Leaders connects industry veterans and academia professionals in a variety of fields and industries with institutional investors.
“I feel honored to be part of this organization because its members are considered experts in an industry niche that Wall Street considers important,” Allen said about his membership in the Society of Industry Leaders. “Essentially, I will be called upon by major hedge fund and financial portfolio managers to aid them in their research of restaurant industry trends, segments and restaurant companies recognized by the financial markets.”
Established in 2001, QMG is the nation’s only full-service strategic marketing and public relations firm exclusively focused on the restaurant industry. The Orlando-based firm represents high-volume independent restaurants, regional and national chain restaurants, and leading supplier companies in the United States, Mexico and the Caribbean. Grupo Anderson’s, the largest restaurant company in Mexico which is opening new locations in the United States, and Heathrow-based Ultimate Franchise Systems Inc., which operates 13 brands and 600-plus units, are among QMG’s clients.
The company has evolved from a small organization that offered strategic marketing services to a full-service firm that manages complete outsourced marketing, public relations and strategic brand management responsibilities. Taking a non-traditional approach, QMG does not advocate traditional advertising, instead focusing efforts on local store marketing and public relations.
“Our expert knowledge of and intense focus on the restaurant industry has fueled our significant growth,” Allen explained. “The fact that a division of Standard & Poor’s is seeking our input in our industry demonstrates that we are gaining national attention for our expertise in restaurant marketing.”
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